Groople and TravelHero: Driving Greater Distribution for Online Group Travel
Denver, CO March 14, 2006
Groople (www.groople.com), the leading online group travel booking resource, announces a new partnership with TravelHero (www.TravelHero.com) a leading online travel technology company providing reservation solutions to official tourism bureaus, lodging associations and destination websites.
Commencing in April 2006, this new working relationship provides users of TravelHero reservation systems, including Convention and Visitor bureaus, travel related websites, destination marketing organizations, shopping sites and lodging associations, with a direct connect to Groople for seamless bookings of accommodation for unmanaged groups of all sizes and interests.
With over 1000 affiliates and 138 Convention and Visitor bureaus, TravelHero features a vast database of some 80,000 lodging properties across the US and another 25,000+ internationally. Affiliates working with TravelHero and Groople will directly benefit from offering their website visitors access to detailed information on the greatest selection of properties in a consistent user-friendly format coupled with the added ability to book multiple rooms with ease. Prior to this partnership, TravelHero concentrated on bookings for the individual leisure traveler. The co-branding with Groople extends the capabilities and reach of the reservation system, allowing it to focus on groups. TravelHero and Groople can accommodate individual affiliates’ websites to suit their specialized needs, allowing for greater revenue streams and improved services for their customers.
“As Groople expands its network of partnerships within the online travel industry, it continues to raise the bar for online group travel bookings.” said Mike Stacy, Groople CEO. “Our integration with TravelHero is a key strategic move to increase distribution.”
According to TravelHero CEO, Matthew Johnson “We are excited about this new partnership with Groople. It will add value for our affiliates by providing them with an effective solution for smaller group bookings and will allow them to concentrate on their larger managed group bookings.”
Groople utilizes the most effective channels to target the leisure group market by automating the group booking process while matching the needs of specific groups with appropriate products, prices and support. Whether it’s a baseball team needing 20 rooms for an away game or the Fitzpatrick clan of 60 having their annual family reunion, Groople simplifies the group booking process and provides helpful tools, checklists and planning advice for specific group needs.
About Groople
Based in Denver, Groople was created by more than 20 experienced leaders from every area of the travel industry with the goal of becoming the place for leisure group travelers to book the best, hassle-free deals. Groople serves military groups, family reunions, religious organizations and other leisure customers at www.Groople.com and through its offline agents while helping suppliers by giving consumers access to hotel inventory.
About TravelHero
Based in Scottsdale, Arizona, TravelHero is a travel technology company that also operates a full service travel website using the hotelier friendly “agency model” for its B2C online bookings. The Company’s B2B products include private label booking engines for Destination Marketing Organizations, event management, private label business travel engines, and the first of its kind GolfHero technology that facilitates the online bookings of live golf tee times with other components of travel all in one easy to use application. Other TravelHero owned websites include the popular AmusementPark.com, a theme and water park ticketing technology.
Contact:
Pamela Johnston - pamela@pjinc.net
Charis Atlas Heelan – charis@pjinc.net
(212) 629-8445
